{"id":1359,"date":"2014-04-24T10:27:00","date_gmt":"2014-04-24T09:27:00","guid":{"rendered":"https:\/\/litwstudio.com\/case-study\/fedrigoni-espana-y-portugal\/"},"modified":"2023-08-31T18:48:40","modified_gmt":"2023-08-31T17:48:40","slug":"fedrigoni-espana-y-portugal","status":"publish","type":"case","link":"https:\/\/litwstudio.com\/en\/work\/fedrigoni-espana-y-portugal\/","title":{"rendered":"Fedrigoni Espa\u00f1a y Portugal"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1440\" src=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_13.png\" alt=\"\" class=\"wp-image-544\" srcset=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_13.png 1920w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_13-1280x960.png 1280w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_13-768x576.png 768w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_13-1536x1152.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">GOALS<\/h4>\n\n\n\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/fedrigoni.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fedrigoni<\/a><\/span> approached LITW to highlight its unique values over its competitors by showcasing the potential of its paper through project curation and the creation of content that would expand the reach of its communication efforts throughout the Iberian Peninsula.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">IDEA<\/h4>\n\n\n\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/paper.fedrigoni.com\/esp\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fedrigoni Spain and Portugal<\/a><\/span>, the Iberian subsidiary of the Italian specialty paper brand, have several communication projects, including an online publication specializing in paper and creativity in Spanish and Portuguese called \u2018<span style=\"text-decoration: underline;\"><a href=\"https:\/\/fedrigoniclub.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Fedrigoni Club<\/a><\/span>\u2019, an official website, and a thriving community around the world of design and printing that it engages with through its social media channels.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"1920\" src=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_10.png\" alt=\"\" class=\"wp-image-528\" srcset=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_10.png 1440w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_10-960x1280.png 960w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_10-768x1024.png 768w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_10-1152x1536.png 1152w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1440\" height=\"1920\" src=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/LITW_FEDRIGONI_12.png\" alt=\"\" class=\"wp-image-543\" srcset=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/LITW_FEDRIGONI_12.png 1440w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/LITW_FEDRIGONI_12-960x1280.png 960w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/LITW_FEDRIGONI_12-768x1024.png 768w, https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/LITW_FEDRIGONI_12-1152x1536.png 1152w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:46px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">IMPLEMENTATION<\/h4>\n\n\n\n<p>Between 2017 and 2019, we managed the digital strategy and content creation for the Spanish and Portuguese subsidiary, under the artistic direction of Workship Studio. We highlighted the work of designers, advertisers and creative staff from all over the peninsula who regularly use Fedrigoni&#8217;s specialty papers in their projects. <\/p>\n\n\n\n<p>The campaigns resulted in a growing number of followers on social media and more interactions with the brand. We also helped promote the prestigious Fedrigoni Top Awards design awards and other events.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"gallery-block_ec7273fb8341363c44fb9d83fbb7f24d\" class=\"gallery-block full-height dots-white\">\n\n    \t\t\t\n\t\t<div class=\"carousel relative h-full has-dots\">\n\n\t\t\t\n\t\t\t\t<div class=\"slide\">\n\n\t\t\t\t\t<div class=\"lg:flex h-full w-full items-center justify-center\">\n\n\t\t\t\t\t\t<img decoding=\"async\" class=\"block rounded-xl w-full h-full object-cover\" src=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_04.png\" alt=\"\">\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"slide\">\n\n\t\t\t\t\t<div class=\"lg:flex h-full w-full items-center justify-center\">\n\n\t\t\t\t\t\t<img decoding=\"async\" class=\"block rounded-xl w-full h-full object-cover\" src=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_05.png\" alt=\"\">\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"slide\">\n\n\t\t\t\t\t<div class=\"lg:flex h-full w-full items-center justify-center\">\n\n\t\t\t\t\t\t<img decoding=\"async\" class=\"block rounded-xl w-full h-full object-cover\" src=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_06.png\" alt=\"\">\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"slide\">\n\n\t\t\t\t\t<div class=\"lg:flex h-full w-full items-center justify-center\">\n\n\t\t\t\t\t\t<img decoding=\"async\" class=\"block rounded-xl w-full h-full object-cover\" src=\"https:\/\/litwstudio.com\/wp-content\/uploads\/2023\/04\/litw_fedrigoni_07.png\" alt=\"\">\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t<\/div>\n\n\t  \n\n<\/div>\n\n","protected":false},"featured_media":1280,"template":"","case_service":[71,72],"case_client":[47],"case_period":[48],"case_sector":[80,83],"class_list":["post-1359","case","type-case","status-publish","has-post-thumbnail","hentry","case_service-found-en","case_service-ignite-en","case_client-fedrigoni-espana-y-portugal","case_period-2017-2019","case_sector-industry","case_sector-paper"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - 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